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Beyond Design: Elevating Website Building

Having spearheaded numerous website launches across varied CMS platforms like WordPress, Umbraco, and more,[…]

How to set up a welcome programme on a marketing automation platform

A welcome programme is one of the most important marketing automation campaigns you can[…]

Email beats Social Media in the long run

Social media relies on being viral, being trendy, and fleeting. Invest heavily and solely[…]

Email marketing isn’t sexy!

Whether or not email marketing is considered “sexy” is a matter of personal opinion,[…]

Web3 is still reliant on email

Sign up to anything including Web3 platforms and more often than not email will[…]

Email “Killers” failed

There are several reasons why email marketing has remained a popular and effective marketing[…]

First steps in marketing automation

Marketing automation is the use of technology to streamline and simplify marketing tasks, freeing[…]

Optimise a lead nurture programme

Here are some steps to optimize a lead nurture program built into a marketing[…]

Plan an implementation

Here is a general plan for choosing and implementing a marketing automation platform: When[…]

Sales Alignment

Aligning marketing automation with sales is crucial for maximizing the effectiveness of your marketing[…]

MarTech stack

When building a marketing automation stack, there are several key technology tools to consider:[…]

Choosing a Marketing Automation Platform

Choosing a marketing automation platform can be a complex process, but here are a[…]

Strategy – Top 5 tasks

Marketing Automation Strategy These are the Top 5 tasks to do when you’re planning[…]

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